About this Micro Workshop

Our 8 Keys to Internet Sales Success Micro Workshop will teach you the essential elements your dealership will need to achieve immediate and long-term success with the Automotive Internet.  We limit attendance to 15 (hence the term Micro) so you have the right amount of group interaction and individual focus.  Whether you are a seasoned veteran, or just starting to work with Internet leads, this workshop will provide you with proven practices that will boost your performance today and allow you to make 2013 your best year yet.

WHAT YOU WILL LEARN

We will provide extra emphasis on the best Process and Communication Tactics which will give you the confidence you need to connect, appoint and sell.  You will learn the Power of Day 1, the 3 Day Personal Push, Two Week Press and Nurture Marketing.  In addition, you will see how using a Day 1 Board and an Appointment Board helps engage your entire sales team.  To support your process and communications efforts you will take home proven scripts and email templates, as well as other tools to ensure you maintain momentum for the year.

Our 8 Keys Strategy will allow you to create your Internet Operations Blueprint for the year in the following areas:

1. Vision and Goals
2. Customer Experience
3. Lead Handling Strategies
4. Communication Tactics
5. Organizational Structure
6. Digital Marketing/Social Media/Reputation Management
7. Technology Integration (including CRM)
8. Performance Metrics

As a BONUS for this session we will provide a $100 Prize and reognition certificate for the Best Idea presented during the IDEA EXCHANGE LIVE.  To qualify, all you have to do is send us your best idea before you arrive and then present it to the group on the 2nd day of the event.  Your best idea can be about ideas to sell more vehicles, market more effectively, improve your reputation, recruit quality employees, etc.  Anything you can think of that has worked at your store can be presented.  Your fellow workshop attendees will vote so you’ll want to be persuasive.

WORKSHOP TRAINER

Jessica Kain and co-worker Chelsea Stamper will be conducting this workshop.  Jessica has extensive experience in working with our most successful clients and will ensure you have all the attention you need to understand how to make all these strategies and tactics work for your dealership. Chelsea is extremely excited to be presenting at her first workshop.

SCHEDULE OF EVENTS

The training will start at 9:00 am both days and conclude at 4:00 pm. We won’t exhaust you with needless banter, just proven practices that will help you drive exceptional results. This will allow you to relax and enjoy all the activities in and around downtown Lexington.

LIMITED TO 15 ATTENDEES TO OPTIMIZE LEARNING

The workshop will be limited to 15 attendees so we can ensure you really have the individual focus you need to accelerate your sales performance.

 Register Now!